Jinan is an award-winning Diversity, Equity, Inclusion, and Culture expert and founder of WeCalibrate. She has helped multinational clients like NatWest, Sanofi, and The Wellcome Trust tackle their toughest DEI challenges. Previously, she established a leading DEI practice at a PR firm and co-led WPP’s race and ethnicity network.

Driven by the rapid shifts in work, Jinan founded WeCalibrate to ensure inclusion stays at the forefront of cultural change, aiming to enhance the well-being of disadvantaged groups while navigating these transitions.